If you're looking to build trust in your customers, you must take steps to cyber security the essential, you garantizarías an optimal experience to your prospects and most of the users would return as customers or even as regular visitors to your website.
Companies can save millions in fines, costs of restoration and damage to your reputation if you take simple measures to protect their websites. Here are the 6 steps of high-level security which can apply in your virtual business:
1. Secure your website with SSL
Websites without SSL security leave sensitive data such as user names and passwords, credit card information or documents vulnerable to cyber-attacks on the Internet. SSL (Secure Sockets Layer) encrypt communications so that only the interested parties will be able to read them, which adds another layer of protection by authenticating a website so that visitors can trust him.
SSL certificates come in several varieties depending on the type of website you run. The e-commerce websites need SSL certificates (DV) using domain validation to verify the legitimacy and enable businesses to accept payments online in a secure manner; these certificates show a small lock icon to assure visitors that your transaction is protected.
SSL certificates (OV) validated by the organization show a lock icon more visible and a secure connection, ensuring visitors that are dealing with a company legally registered in that they can trust to share personal or financial information with them.
Web browsers now warn users when they visit web sites without a security certificate-SSL to display a red message "Not secure" in the address bar. Invest in SSL not only is designed to avoid these warnings, but you can also make your shop more appealing to those buyers who are looking for security when shopping on the internet.
2. Install a web application firewall (WAF)
Firewalls web application (WAF) protects servers to intercept and inspect each HTTP request to detect possible malicious activities before you get to them. They do so by intercepting and analyzing each HTTP request to search for patterns of suspicious and vulnerabilities that can be exploited in attacks; any legitimate request that looks suspicious can also be subject to several tests, such as fingerprinting of the device, the analysis of the input device and the challenges of CAPTCHA; those who do not pass the test will be immediately blocked.
The WAF are not products of a one-time and require professional managers to create security policies that protect against known threats such as SQL injection, cross-site scripting (XSS) and cross-site request forgery (CSRF). In addition, you must make a regular monitoring to detect and block attacks emerging as hackers continue with their practices malicious.
The WAF can be deployed as software and hardware devices that are located between the servers and the Internet, or as a software add-ons installed on each server; however, the services in the cloud provide greater scalability for companies that require these capabilities and facilitate the budgeting for this expense. In addition, cloud solutions tend to be more agile and adaptable than those which are installed on the site as part of the network infrastructures.

3. Data encryption
Data encryption is a means increasingly popular for the safeguarding of the confidential information when it is transmitted or stored, providing protection against theft or tampering by hackers trying to intercept them and decodificarlos with the proper keys.
For owners of web sites, data encryption helps ensure that only your target audience to see your content and, at the same time, it protects against thieves who seek to obtain access.
SSL certificates are an indispensable element of the data encryption of web sites. But it is essential to realize that they are not complete solutions: a hacker could still compromise a web server and use your certificate for fraudulent activities, so that it would be more intelligent that each server or service has its own certificate.
To improve the security of the website, it is recommended to use an SSL certificate with HTTP Strict Transport Security (HSTS). This plugin enables HTTPS and prevents browsers will mark your site as not secure.
Deploy encryption end-to-end, which involves encrypting the user data on the client side before they even reach your server, in order to protect the privacy and demonstrate reliability. This approach provides two benefits to any business. Note that this approach puts the user in charge of his own privacy; if you misplace or lose your key, you can not recover your data again.
Therefore, it is crucial that companies implement sound policies for passwords and encourage users to use vaults of passwords. You must also consider the two-factor authentication (2FA), which requires a step additional verification after you provide your password. This may involve SMS messages or markers biometric such as a scan of the iris or fingerprint, PIN numbers/patterns/fobs physical.
4. Install a detection system and intrusion prevention (IDPS)
An IDS monitors network traffic to detect patterns that may indicate an attack or a breach and alert administrators of this activity, so that they can take the necessary measures to protect the website and its data. The solutions IDS come in two varieties: signature-based, or based on anomalies, and the solutions IDS signature-based, are based on databases of types of known attacks to detect attacks; based on abnormalities track activity over time and identify patterns that differ from a base line, and alert the administrators.
An IDS usually analyzes the data on a network using sensors to monitor both the hardware and software for suspicious activity, such as logon attempts that do not belong to authorized accounts or transfers of files without proper authorization. If it detects a pattern, it will issue an alert immediately to alert an administrator at the same time trying to stop or limit the current attacks.
Many systems IDP is based on the monitoring thresholds for establishing what constitutes an activity is "normal" and, when something changes outside of this range, to alert the user right away. Unfortunately, this approach has its limits: modern organizations cannot be reduced to a few metric and a threshold control strict can lead to false positives; The innocent activity can even be identified erroneously as a threat!
The companies that are looking for additional protection should consider the detection systems and intrusion prevention based on host (HIDS). Unlike the firewall, these do not interfere directly with the routes of communication server/client, but scanned copies of the online traffic without affecting the overall performance of the network.
Samhain Design Labs, based in Germany, provides a HIDS open source for Unix hosts/Linux that monitors everyone and feeds their records to the tools of visualization in Kibana.
Security Onion Linux also has a similar functionality using aspects of Snort, Zeek, Suricata to detect and analyze the interactions between the host and the network, but unlike Samhain Design Labs, both systems perform the detection and the analysis of the network and the host simultaneously.

5. Install a spam filter
The e-mail is a vector of attack common for hackers, and spam filters help to protect users against unsolicited messages or infected by recognizing attachments and links to potentially dangerous in the emails and to protect them against access to harmful websites. While some spam may appear harmless at first sight, other content may contain ransomware, phishing attacks, and more. It is worth to be attentive!
The spam filters that work to identify the incoming emails from attackers or vendors that are potentially unwanted or harmful, preventing from reaching the inboxes of their employees. In addition, scan outbound messages to ensure that the information or the digital infrastructure of your company is not left without the appropriate protection measures.
Spam filters using multiple methods, including filtering based on the reputation (which filters the emails from senders in the blacklist), and the analysis of the content of the subject lines and body content of the messages. The content analysis usually look for phrases like "money back guarantee" or "outlier", as well as HTML markup, color of text, URL, footer and languages within the messages sent through spam filters.
A good spam filter should be able to distinguish different forms of attacks, including denial of service attacks, viruses, worms, and some types of phishing attempts. In addition, it must support multiple platforms and provide records and reports detailed as it easily integrates with email systems exist; for example, ORF Fusion offers 23 layers of test to distinguish spam from legitimate messages and eliminate false positives.
6. Educate your employees about security measures web
The education of employees about the security of the website it is vital to protect your business against cyber attacks. By employing these simple strategies, you can ensure that hackers can't gain access to sensitive data about you and your clients and at the same time, keeping the malicious threats.
The hacked websites can cause immense damage to both your business and your reputation. The disfigurement with malicious content can destroy consumer confidence in your brand, while hackers steal customer data for use in phishing schemes, which can slow down or eliminate your entire site and decrease the income for you and your brand.
Hosting providers to protect the servers, but it depends on the individual web sites to protect against hacking attempts. To do this, measures such as two-factor authentication and the limits of login attempts can help prevent hacking attempts are successful. Taking these steps don't take much time, I just commit to using measures of continuous security!
Maintain a program of regular updating to their web site, to protect you against hackers who are taking advantage of the scripts obsolete to access it.
To mitigate such vulnerabilities, the periodic updating of CMS, plugins and themes you can not only improve performance, but will also ensure the protection of the privacy and the security of the users. It may be best to hire a web site developer professional for these updates instead of trying to do it yourself.
In addition, it is important to remember that when it comes to hackers and theft of valuable information, it is essential to put in practice the use of the greater amount of web development tool at its disposal to protect your website. Put into practice all these tips and take care of your information and the information of its customers.